Paytm’s core business continues to demonstrate resilience, prompting Jefferies to reaffirm its “Buy” rating on the Indian fintech giant. The company’s robust digital payments ecosystem, expanding merchant base, and sustained user engagement have underpinned steady revenue growth, despite broader macroeconomic pressures. Analysts note that Paytm’s focus on financial services, including credit, insurance, and wealth management, positions it well for long-term profitability.