Following the government’s Goods and Services Tax (GST) reduction on consumer electronics, air conditioners (ACs) and televisions (TVs) are expected to witness a significant price drop. The move is aimed at making home appliances more affordable, stimulating consumer demand, and boosting domestic sales ahead of the festive season. Industry analysts predict that the tax cut could lower prices by 3–5%, benefiting both mid- and high-end products. Manufacturers are likely to pass on the savings to consumers, while retailers anticipate increased footfall and sales volume.