Celcius Logistics has partnered with Switch Mobility to deploy electric refrigerated trucks (e-reefers), signaling a strategic move toward sustainable and cost-efficient cold chain logistics in India. The initiative aims to reduce carbon emissions, optimize energy usage, and enhance last-mile delivery efficiency for perishable goods. Analysts note that adoption of e-reefer technology aligns with broader trends in green logistics, urban freight electrification, and regulatory incentives for clean mobility.